The way new generations relate to sport is changing. For many young people, it has become a form of expression that allows them to project their personality and values.

For a long time, practicing sport meant dedicating yourself to a single discipline and staying within defined limits. But that model is starting to fade. Today, hybrid training is gaining ground, allowing people to build more flexible, creative, and personal routines.

For example, it is increasingly common to combine functional training such as Hyrox, which mixes running, rowing, weightlifting, and endurance exercises, with more relaxed, wellness-focused disciplines like yoga or pilates, which help improve flexibility, posture, and the mind-body connection.

Rigid structures no longer appeal, and therefore there is no single correct way to train. There are many, and each one is built from personal experience and context.

More and more young people want to decide how to move, when to train, and in which spaces to do so, adapting sport to their reality rather than the other way around.

Sport has also become a reflection of personality. Aesthetics are no longer just a matter of appearance: they are a language that communicates values, attitudes, and emotions without the need for words.

Beyond individuality, aesthetics also create communities. New generations want to feel part of a group that shares not only a passion for sport, but also the same interests and values.

In a world where real connection sometimes seems scarce, sports communities offer mutual support and a sense of belonging.

Thus, aesthetics are no longer secondary and are increasingly integrated into the sports experience, allowing it to become not only a physical activity but also a social and cultural movement.

Social media has amplified this whole process, radically transforming the way sport is understood and practiced.

Creative content on social networks not only inspires but also educates and builds community. Young people no longer look for unattainable models; they want role models who are real, approachable, and reflect their own experience with sport.

This has given rise to a new type of role model: the athlete-creator, a profile of athlete who shares their routine, reflections, and daily challenges, including topics previously considered taboo, such as mental health, injuries, or pressure management.

By presenting themselves with closeness, celebrating their achievements, and experiencing their difficulties, they create a more authentic connection between the athlete and their followers.

Perhaps the most significant change is that young people have stopped seeing sport only as a physical activity and are beginning to understand it as a tool to take care of their mental health.

New generations speak openly about how sport helps them manage anxiety, stress, and depression. They do not hide it or see it as a weakness. On the contrary, they normalize it and share it, creating spaces where they can recognize themselves and feel like themselves.

Sport is no longer what it used to be. It has expanded and humanized. And that, definitely, is something worth celebrating.